Coding Etiquette 101: 6 Obvious & Overlooked Best Practices

Nov 27, 2021
Web Development


Welcome to Coding Etiquette 101, where we dive into the fundamental best practices that are often overlooked in the world of web development. In this comprehensive guide, we will explore six key coding practices that not only improve your website's performance but also enhance its search engine visibility and rankings. Indigo Local Marketing is your go-to partner for all your digital marketing needs in the Business and Consumer Services industry. Let's begin!

1. Consistent Indentation

One of the most obvious yet crucial aspects of clean coding is consistent indentation. Properly indenting your code not only improves readability but also makes it easier for developers to understand and maintain your website's codebase. By adhering to industry standards and using consistent indentation, you create a more professional and user-friendly experience for both your team and visitors.

2. Meaningful Variable and Function Names

Choosing meaningful and descriptive variable and function names is another commonly overlooked best practice. By using self-explanatory names, you make your code more readable, maintainable, and understandable for future developers who may work on your project. Well-named variables and functions also contribute to better search engine optimization (SEO) by improving the keyword relevance of your code and content.

3. Optimal Code Structure

The structure of your code plays a vital role in the overall efficiency and performance of your website. Ensuring optimal code structure involves organizing your code into logical sections, following modular design principles, minimizing redundant code, and properly utilizing libraries and frameworks. By optimizing your code structure, you improve your website's loading speed, user experience, and search engine rankings.

4. Responsive Design and Mobile-Friendly Development

In today's digital landscape, mobile devices are increasingly used to access websites. Implementing responsive design and mobile-friendly development practices is critical to providing a seamless user experience across different screen sizes and devices. Google and other search engines prioritize mobile-friendly websites in their rankings, so optimizing your website for mobile devices is essential to outrank your competition and attract more organic traffic.

5. Proper URL Structure and Navigation

Creating a well-structured URL hierarchy and intuitive navigation system is not only beneficial for users but also for search engines. When organizing your website's URLs, use descriptive keywords relevant to the content of each page. Additionally, ensure an easy-to-navigate menu and breadcrumb navigation to help both users and search engine crawlers understand the structure of your website. A well-structured and navigable website enhances user engagement and improves search engine rankings.

6. Regular Code Maintenance and Optimization

Last but certainly not least, regular code maintenance and optimization are key to keeping your website running smoothly and outranking your competitors. This practice includes identifying and fixing broken links, updating outdated code, optimizing images and media files, compressing and minifying code, and regularly monitoring and improving website performance. By consistently maintaining and optimizing your code, you ensure a healthy website that performs well in search engine rankings.


Congratulations! You have now gained a comprehensive understanding of the 6 obvious and overlooked best practices for coding etiquette. By implementing these practices, you will not only enhance your website's performance and user experience but also improve its search engine visibility and rankings. Indigo Local Marketing is here to support you in your digital marketing journey in the Business and Consumer Services industry. Contact us today to unlock the full potential of your online presence!

Joe Waters
Great tips! It's always important to prioritize coding best practices for better website performance and search engine visibility. Thank you for sharing this insightful guide!
Nov 11, 2023