The Century's Best Holiday Campaigns

Apr 27, 2018


Welcome to Indigo Local Marketing's compilation of the century's best holiday campaigns! As a leading player in the digital marketing industry, we have scoured the web to curate a collection of the most memorable and successful campaigns that have captured the hearts and minds of audiences worldwide. Join us on this journey as we explore the creativity, innovation, and strategies behind these remarkable campaigns.

1. Coca-Cola's "Holidays are Coming"

Coca-Cola's "Holidays are Coming" campaign has become an iconic symbol of the holiday season. Since its inception in the 1990s, this campaign has been a cherished tradition for many, signifying the start of the festive period. With its catchy jingle, the sight of the Coca-Cola truck adorned with twinkling lights has become synonymous with spreading holiday cheer. This heartwarming campaign is a testament to the power of nostalgia and the importance of building an emotional connection with consumers.

2. Apple's "Share Your Gifts"

In recent years, Apple's "Share Your Gifts" campaign has received widespread acclaim for its heartfelt storytelling and captivating animation. This campaign beautifully illustrates the joy of creativity and encourages individuals to embrace and share their talents with the world. By promoting the power of self-expression during the holiday season, Apple successfully positions itself as a brand that values each customer's unique contributions.

3. John Lewis' Emotional Masterpieces

John Lewis, a British retail company, has become synonymous with producing emotionally charged holiday campaigns. From Monty the Penguin to The Man on the Moon, John Lewis consistently taps into the power of storytelling to create captivating narratives that resonate with audiences. These campaigns not only generate buzz and anticipation but also emphasize the importance of compassion, friendship, and love during the holiday season.

4. Google's "Santa Tracker"

Google's "Santa Tracker" campaign offers a delightful and interactive experience for children and adults alike. Through its website and mobile app, users can explore Santa's village, play games, and follow Santa's journey around the world on Christmas Eve. This engaging campaign demonstrates the power of technology in bringing magic and excitement to the holiday season while showcasing Google's innovative capabilities.

5. Nike's "Snow Day"

Nike's "Snow Day" campaign stands out for its high-energy and visually stunning portrayal of winter sports. By featuring professional athletes gracefully navigating through snowy landscapes, Nike effectively taps into the spirit of adventure and the thrill of outdoor activities during the holiday season. This campaign not only promotes their products but also encourages individuals to embrace an active and healthy lifestyle.

6. REI's "Opt Outside"

REI's "Opt Outside" campaign challenges the traditional holiday shopping frenzy by encouraging consumers to spend time outdoors instead. By closing its stores on Black Friday and encouraging employees and customers to enjoy nature, REI has successfully positioned itself as a brand that prioritizes experiences over material possessions. This campaign resonates with audiences seeking a break from the consumerism often associated with the holiday season.


We hope this curated collection of the century's best holiday campaigns has provided you with inspiration and insights into the world of digital marketing. From Coca-Cola's unforgettable jingle to Apple's heartwarming animations, these campaigns have left a lasting impact on audiences around the globe. As Indigo Local Marketing, we aim to help businesses in the digital marketing industry unleash their creative potential and drive results that captivate audiences. Join us on this journey and unlock the power that lies within exceptional holiday campaigns.

Disclaimer: This content has been written by Indigo Local Marketing as a demonstration of our copywriting and SEO capabilities. The presented holiday campaigns are for illustrative purposes and do not imply any endorsement or affiliation with the mentioned brands.

🎉 Love reminiscing on the most memorable holiday campaigns! Great compilation of creativity and strategy!🌟
Nov 10, 2023